DAM-PIM-CMS BLOG

Webinar 4 – Use case Scenarios & Vendor Analysis

Jul 20, 2020 11:50:49 PM / by Frédéric SANUY

This Tuesday 21st 4PM GMT / 6PM CET July is the third Webinar of our Digital Asset Management Deep Dive Series dedicated to Use case Scenarios & Vendor Analysis

We are 4 Digital Asset Management consultants Mark Davey James Rourke Sean Proctor and myself on behalf of Activo Consulting discussing all the ramifications for getting DAM right the first time. A series of Six bi-weekly webinars for organisations looking at best practices for a DAM strategydata modellingrequirementsvendor analysis and rollout across the organisation. 

Here you can already find the Replay of the first 4 webinars :

 

During the last 2 Webinars we talked about the business requirements and Governance the 2 main key milestones of any DAM project alongside RFP. During the RFP process it is important to challenge the vendors with you own demo scenario. The success of a DAMsystem is not about the numbers of features but how to use the DAM ton give an answer to the production team, marketing and communication channels from the asset creation to the distribution. As I said so many times, using your own files like are TIFF files, complexe EPS or PDF or the latest video footage, will be the best way to start a POC.

If you are a Brand, a Retailer, an agency or a Publisher Business requirements will not be the same outside the fact that your DAM system will be repository of the organization. We will hi light the right way to sort out with these requirements.

Here all the agenda of the 6 webinars from 26th May 2020 to 8th August 2020 at 4pm GMT or 6pm CET. 

Click and subscribe to the Digital Asset Management Deep Dive Webinar Series

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Frédéric SANUY

CEO – ACTIVO Consulting

Tags: Webinar, DAM

Frédéric SANUY

Written by Frédéric SANUY

I'm a 25-year expert of the information technology industry, with Digital Asset Management (DAM), Product Information Management (PIM) and Content Management System (CMS). I advise customers, technology project leader on digital strategy, technology business cases, and vendors. Specialties: Digital asset management (DAM), E-learning and xml-based workflows, content management (ECMS), distributed (global) workflows, category, taxonomy and controlled vocabulary development, editorial and media workflows, continuous improvement, change management, value-chain management, mentoring & coaching, application development and deployment.

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